The Good People is a 100% Dutch brand started in 2007 by Ivo Deyzen who had several part-time jobs in the fashion industry and was tired of standing on the side-lines. As he says "Freedom is about making choices. Making mistakes, getting better and going for it." Not long after the start of The Good People his wife Nicole joined the company.

For me The Good People's collection always has that Scandinavian Prep with a twist style, youthfull, fresh and clean. This season the Aurora Borealis is the main source of inspiration. The collection consists out of dynamic colour combinations and impressive prints. s seen in previous collections all knitwear is made from the finest Italian fabrics and holds many surprising elements such as bright contrasts and special all-over prints.
Especially these all over prints are without a doubt the real eye catchers within this collection. They vary from more subtle to more extravagant designs and are applied on diverse materials, from oxfords and chambrays to denim.

As said The Good People not just for Good People love that friendly St. Bernard with his droopy eyes.



Realm & Empire,  was born out of a desire to create something new in a market saturated by suspect ‘heritage’ claims. Each new season begins with a new field trip to IWM (Imperial War Museums), the British museum that provides the incredible source of inspiration for the brand.

With a journal in the back pocket, a camera to hand and a genuine enthusiasm for scouting out interesting pieces of the past, inspiration is sought and investigated sifting through archived garments, documents, artefacts and photographs, made accessible to us by IWM, as references for the next collection.

It’s a unique collaboration that sees an archive of such overwhelming historical importance creatively interpreted by the Realm & Empire team into contemporary, stylish menswear collections. The authority of IWM ensures all Realm & Empire apparel is fundamentally inspired by real history and British heritage. Whilst only a small percentage of the IWM’s archive is on full view in the public museums, Realm & Empire has access to it all.